8 28, China Unicom and Apple jointly announced on the iPhone
Mobile
Mainland China
Sell
Of an agreement and will be launched in the mainland market in the fourth quarter. In the conference, China Unicom Chairman Chang Xiaobing said the iPhone, China Unicom will each provide a certain amount of subsidy, but Apple will not share revenue. For iPhone, the price and the amount of subsidies more details, Chang Xiaobing said the appropriate time in the future be disclosed. Free WiFi and Apple is not divided into Unicom interim results was announced that the two will introduce the iPhone, respectively, iPhone3G and iPhone3GS, but not with Wi-Fi capabilities. As with Wi-Fi capabilities of the iPhone3G Mobile, China Unicom is still in talks with Apple to comply with the provisions of regulation department. Chang Xiaobing said that the introduction of the iPhone in the price, “there is a certain competitiveness”, Unicom will “learn from international practice, to provide reasonable subsidies”, but the inconvenience to disclose specific figures. The spread of the latest industry news: Foxconn within the first iPhone code-named “90″, began mass production, the earliest by the end of September will begin selling in China, the mainstream model priced at 2,999 yuan, prognosis, and it takes another prepaid 3000. Another way is to user needs spending 158 yuan per month, bound for 2 years. Apple does not participate in sales, channel sales by the China Unicom. In addition, Unicom said to keep the Apple store iPhone version, but the situation is unclear. Given exclusive rights to the mainland the next three years When asked about the next three years, whether it is mainland China Unicom exclusive iPhone, the company, Chang Xiaobing said, “may think so.” However, China Unicom will spend 10 billion yuan for the purchase of 5 million iPhone rumors, he said “unfounded.” Earnings prospects in the iPhone, Chang Xiaobing, that the experience of overseas markets, the introduction of iPhone in the average monthly income per household (ARPU) increased in some extent, believe that “in the Chinese market will be no exception,” This is expected to not only improve the user structure, will effectively promote the company’s business growth. Chang Xiaobing estimates, 3G users will account for the next 20% of China’s total mobile market share, while China Unicom wants one-third share of 3G market. He said that this year, China Unicom launched 3G on May 17
Service
Trial business, will officially next month on the 28th in 285 cities in China, the full launch of commercial service. Next year’s sales in China up to 7 million U.S. market research company BroadpointAmTech analyst Brian? Marshall (BrianMarshall) said, and China Unicom signed a cooperation agreement, in 2010 Apple will be sold in China from 5 million to 7 million iPhone handsets. Marshall said that by 2010 China will account for 15% of global sales iPhone -20%, China Unicom is about 140 million mobile phone users, less than 460 million mobile users in the third, but “The allure of China Unicom, Only about half of the users are prepaid subscribers, prepaid mobile users in the ratio of approximately 80%. Apple is not interested in pre-paid users. ” This makes the Apple Mobile and China Unicom in terms of the “weight” roughly equal. Marshall estimates that China Unicom is about 70 million post-paid subscribers, China Mobile is about
920
00000, after the companies paying close to Apple users select a reason for cooperation with China Unicom. In addition, some of the views carefully. Japanese directors of Daiwa Securities, said Lu Ming-hsiung, overseas iPhone carriers in the introduction, in addition to tax, interest, depreciation and amortization earnings (EB
IT
DA) profit margins will fall, Unicom probably no exception. Macquarie analyst Liu Bin, believes that, if excluding handset subsidies, iPhone, China Unicom estimated price of 3,000 RMB, China Unicom launched iPhone in the first year, an estimated 1.5 to 2 million users iPhone.